Abu Dhabi(News Desk):: Bidaya, the creative force behind the popular Emirati animated series Mansour Cartoon, proudly announces the launch of Mansour & Sara, a new preschool series premiering on 20 November 2025 to coincide with World Children’s Day and the opening of the second edition of Mansour Festival at Yas Island, Abu Dhabi.

The new series follows seven-year-old Mansour and his three-year-old sister Sara in a warm, playful preschool world where imagination drives discovery. Designed for children aged 3 to 8, Mansour & Sara celebrates curiosity, family life, and Emirati cultural identity through engaging 3D animation and short, joyful episodes.

In Mansour & Sara, the children’s home becomes the centre of adventure, where everyday moments spark extraordinary stories in which imagination knows no bounds. A simple question turns into a journey; a shared thought becomes a new world. Whether Mansour and Sara imagine sailing across distant oceans or exploring the moon, every dream unfolds within the familiar comfort of their living room.

The series encourages young viewers to ask questions, wonder about the world, and express their creativity. Each episode gently introduces early concepts in science and knowledge, making learning feel natural, fun, and full of possibility.

At the heart of the series is the bond between the siblings. Big brother Mansour leads with curiosity and confidence; Sara follows with laughter, warmth, and imaginative energy. Their journey together highlights teamwork, empathy, communication, and understanding – values that help shape social and emotional skills in early childhood.

The series is rooted in Emirati culture and celebrates traditions, family togetherness, and pride in identity and heritage. Stories reinforce wellbeing, respect for the environment, and healthy routines, encouraging children to grow with awareness, kindness, and belonging.

“With Mansour & Sara, we’re taking audiences back to where it all began, into the imaginative childhood of the beloved siblings,” said Imane Alsalem Tlamid, Chief Executive Officer at Bidaya.

“Through their eyes, we celebrate curiosity, creativity, and the joy of discovery. Launching the show on World Children’s Day at Mansour Festival perfectly symbolises our commitment to nurturing the next generation through storytelling rooted in Emirati identity.

“The series also reflects our belief in promoting wellbeing, empathy, and a sense of responsibility toward the world around us, inspiring children to grow with imagination, kindness, and purpose. This is a proud moment for us, as we bring a fresh, meaningful preschool show to families across the region, one that entertains, educates, and inspires.”

Visitors to Mansour Festival 2025, taking place from 20 to 23 November at Yas Gateway Park North, will be the first to see preview screenings of Mansour & Sara. The expanded second edition of the festival will feature themed play zones, hands-on workshops, live entertainment, and interactive spaces inspired by the new series, inviting families to step inside Mansour and Sara’s world.

Mansour & Sara marks an important step for Bidaya and the regional animation industry by bringing high-quality pre-school programming to young audiences in Emirati Arabic. The launch reflects Abu Dhabi’s commitment to supporting creative industries that celebrate national identity, empower youth, and bring families together through meaningful cultural experiences.

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