AREEJ AL AMEERAT UNVEILS AN EXCEPTIONAL NEW CHAPTER IN LUXURY HOME FRAGRANCE.
Abu Dhabi(News Desk):: Emirati luxury fragrance house Areej Al Ameerat has unveiled its first-ever Diffuser Collection, marking a significant milestone in the brand’s journey and expanding its signature Arabian perfumery into the world of luxury home fragrances.
The highlight of the new collection is an extraordinary limited-edition 5,000ml diffuser, presented in a bespoke, handcrafted trunk that combines fine fragrance, exceptional craftsmanship and sophisticated design.
Created as a statement of refined living, the exclusive diffuser trunk goes beyond traditional home fragrance. Its impressive 5,000ml vessel is elegantly housed in a specially designed presentation case featuring a rich maroon interior, delicate rose-gold accents and meticulously crafted compartments.
Designed for fragrance enthusiasts, collectors and individuals with an appreciation for luxurious interiors, the exclusive piece transforms home fragrance into an expression of personal style and elegance. Available in four distinctive fragrance compositions, the limited-edition trunk represents the centrepiece of the brand’s new home fragrance offering.
Founded in 1999 by Ali Al Mulla, Areej Al Ameerat was established with the ambition of creating an Emirati luxury fragrance house capable of standing alongside the world’s most prestigious perfume brands. For more than two decades, the company has celebrated the richness of regional perfumery, combining Arabian heritage with contemporary luxury.
The introduction of the Diffuser Collection marks a natural evolution for the brand, extending its distinctive fragrance identity beyond personal perfumes and into the art of luxury living.
Commenting on the launch, Ali Al Mulla, Founder of Areej Al Ameerat, said: “From the very beginning, our ambition has been to create a luxury house that reflects the richness of our Emirati heritage while embracing the highest standards of craftsmanship and design. With this collection, we are taking that vision into a new dimension.
“Fragrance has always been deeply connected to our culture, our homes and the way we welcome others. We wanted to honour that tradition through creations that are as beautiful to display as they are to experience, bringing a sense of elegance and individuality to every space.”
Four Distinctive Fragrance Compositions
Beyond the exclusive 5,000ml diffuser trunk, the collection introduces four fragrances, each offering a distinctive interpretation of the house’s perfumery expertise.
Green Luban blends fruity notes with the richness of oud and Hojari luban, paying tribute to the region’s aromatic heritage.
Crazy Winter combines refreshing lemon and lavender with patchouli and soft musk, creating a balanced and contemporary fragrance.
Amethyst Ward presents a delicate floral composition centred on rose and musk, offering a refined and elegant scent.
Topaz Amber brings together warm amber, smooth musk and subtle fruity accords to create a rich and enveloping fragrance experience.
The diffusers are presented in elegant glass vessels featuring gold-toned detailing and the brand’s signature burgundy accents, designed to complement both contemporary and classic interiors.
The collection is available in four sizes: 250ml, 500ml, 1,000ml and 5,000ml, offering versatile fragrance solutions for different settings, from intimate residential spaces to expansive luxury interiors.
With the launch of its first Diffuser Collection, Areej Al Ameerat continues to strengthen its position in the luxury fragrance sector, bringing the traditions of Arabian perfumery into contemporary homes through a combination of heritage, artistic expression and exceptional craftsmanship.
The collection is available online at www.areejalameerat.com and at Areej Al Ameerat boutiques across the region, including The Galleria Al Maryah Island in Abu Dhabi, Wafi Mall in Dubai and Marassi Galleria Mall in Bahrain.
